your guide to all things bottles
This comprehensive guide delves into the world of liquor bottle sizes, exploring everything from the most common options to the more unique formats. We’ll equip you with the knowledge to make informed decisions, whether you’re a distiller crafting your signature spirit or a consumer seeking …
In today’s competitive retail landscape, establishing a consistent and engaging brand experience across multiple sales channels is vital for business success. Packaging design plays a pivotal role in achieving an effective omnichannel strategy. This article explores the concept of omnichannel, examines the differences between packaging …
Packaging design is an effective way for companies to differentiate their products from the competition and make a lasting impression on consumers. The design of a product’s packaging can influence a customer’s purchase decision and can also be used to communicate a brand’s values and …
Packaging design plays a pivotal role in shaping consumer perception and influencing their perception of a product’s value. For entrepreneurs introducing a new product to the marketplace, understanding consumer perception and leveraging packaging design to convey the desired brand image are crucial. This article explores …
With the dominance of eCommerce as a primary purchasing channel for retail goods, packaging design has become more crucial than ever before. In a technologically empowered era in which customers are unable to physically see and touch a product before purchasing, packaging plays a critical …
When it comes to packaging design, the design mantra “less is more” is as ubiquitous as it gets. Minimalist design has gained popularity in the past decade largely due to its simplicity, elegance, and effectiveness in conveying a brand’s message. Minimalism in packaging design means …
When you’re out shopping, chances are you notice an item’s packaging right away. After all, it’s the first chance a brand has to make an impression on you. While some businesses take this opportunity and run with it, others struggle to leverage packaging in a …
Canned goods are incredibly popular due to their long shelf life and the fact that they’re relatively easy to produce on a large scale. No matter if you’re a pro using glass canning jars or you’re learning about the canning process for the very first …
Glass is a universal container, building material, and art component that we’ve relied on for centuries. Food brands and manufacturers depend on glass to store sodas, fruit spreads, pickled vegetables, and other goods. While glass is invaluable and many of us rely on it in …
Do you own and operate a business that sells any sort of consumer product? If so, finding the right packages for your products is an important consideration. Gone are the days when you could just throw your goods into cardboard boxes and put them on …