There are many different elements of product packaging that businesses need to consider. You need to choose what type of packaging material to buy for each of your products, make important decisions about the shape and size of the package, design the label and logo, …
In this latest addition of BottleStories, we spoke to Bottlestore.com customer Potent Potables, a New Jersey-based business that produces specialized craft cocktail mixers using fresh juice and artisanal syrups.
Your first impression with a potential customer is often made through your packaging design as a brand owner. Prioritizing an attractive design aesthetic is about more than just catching people’s eyes as they browse the shelves in a store — it’s also a way to share what’s essential to your company with consumers.
While many legacy brands are still in solid positions in this industry, new products created by young women entrepreneurs claim their fair share of the market. These innovative products create fresh favorite food and beverage brands by the day, so let’s look at five of these companies and the young, successful entrepreneurs behind them.