your guide to all things bottles
With the dominance of eCommerce as a primary purchasing channel for retail goods, packaging design has become more crucial than ever before. In a technologically empowered era in which customers are unable to physically see and touch a product before purchasing, packaging plays a critical …
When it comes to packaging design, the design mantra “less is more” is as ubiquitous as it gets. Minimalist design has gained popularity in the past decade largely due to its simplicity, elegance, and effectiveness in conveying a brand’s message. Minimalism in packaging design means …
Packaging is an essential element of branding, especially in a “digital first” era of shopping. As eCommerce dominance continues to diminish physical retail opportunities, building trust and credibility online has become exceptionally important. Packaging design plays a crucial role in achieving this goal, in that …
As we step into 2024, the landscape of packaging for small businesses is rapidly evolving, shaped by both consumer expectations and technological advancements. For small businesses, staying abreast of these changes is not just about keeping up; it’s about leveraging opportunities to stand out in …
In the era of digital storefronts and social media marketing, the physical touchpoint between a brand and its customers — the packaging — has taken on a new level of significance. This is where the concept of the “unboxing experience” comes into play, a phenomenon …
If you’ve recently gone down the aisles of your favorite store or market’s beauty section, you’ve probably seen the increase in beauty products that are labeled as “clean,” “sustainable,” “organic,” “all-natural,” and “green.” These terms sound very on-trend with sustainability buzzwords, but we’re sure you’re …
When you’re out shopping, chances are you notice an item’s packaging right away. After all, it’s the first chance a brand has to make an impression on you. While some businesses take this opportunity and run with it, others struggle to leverage packaging in a …
From planting the seed to selling the glass bottle on the grocery store shelf, fruit juice goes through quite the bottling process. As a result, there’s a strong focus on sustainable types of packaging for fruit juice that affects what containers and closures brands choose for their …
Techniques like canning and preserving have been around for many generations. In the past, they were necessary for survival. Now, they’re readily available at the grocery store and one of many options we have for our diets. While commercial products make it easier than ever …
Today, pickled and fermented foods are more popular than ever in the United States, due in large part to the expansion of Asian cuisine across the country. As more people embrace the role of Asian fusion in their cooking, pickled veggies are finding their way …